How can Elvis Presley earn much more dead than alive--$45 million per year to be exact? No, it's not because of inflation.
Those after-death earnings are more incredible than his frequent Elvis sightings and "Weekly World News" reports that he's still alive, hiding out from fans--aged, obese, bald, suffering from osteoarthritis of the pelvis, still "all shook up"but still the King.
How about Peanuts comic strip creator Charles Schlutz who, though now dead, earns $35 million annually? Ask Peppermint Patty. Maybe she knows Schultz's gifted investment advisor.
Consider ex-Beetle John Lennon. He gets by in death on a mere $22 million annually, according to the media.
Andy Warhol, a central figure in Pop Art, survives on $16 million per year in his afterlife.
Theodore Seuss Geisel, the Doctor Seuss of "Cat In The Hat" fame, exists on a paltry $10 million per year. Online sales of "Cat-In-The Hat" merchandise help.
But life is never fair. Why? Deceased musician Kurt Cobain overtook Elvis Presley's number one ranking in after death earnings this year.
Kurt earns $50 million annually while second place Elvis has to make do with $45 million. No wonder he's "all shook up." It's tough at the top--even for deceased celebrities.
Now what does all this have to do with business and professional people like you and me not yet famous nor deceased?
To keep building your brand, legacy and earnings while you're alive and after you're dead as well, there are five things you must do:
1. Select excellent financial advisors and solid business thinkers. This is essential for successful people. Avoid gold diggers, hucksters and flakes.
Although Johnny Carson made $15 million per year, four wives and his financial advisor, whom he called Bombastic Buskin, diminished his wealth significantly.
2. Create your own brand. You areor must become a brandfor success.
3. Understand and use all of the market segments and niches available to you in your business or profession. Focus upon the ones that are right for you.
4. Use information technology creatively and boldly to build your business and expand your markets, here and internationally.
5. Establish and live by your spiritual beliefs. Keep your head screwed on straight.
This requires having and holding strongly-held spiritual beliefs and practices which guide your decisions, motivate you, and provide your moral standards.
Joel Osteen is Senior Pastor, Lakewood Church, Houston, TX. Each week 46,000 people attend that church. This church teaches Christian doctrine in creative, contemporary ways.
He gives eight pieces of advice to improve spiritually:
1. Enlarge your vision.
2. Develop a healthy self-image.
3. Discover the power of your thoughts and words.
4. Let go of the past.
5. Find strength through adversity.
6. Live to give.
7. Choose to be happy.
8. Remember that one of God's Bible names is El Shaddai. El means "God" and Shaddai means "all sufficient." God is all sufficient.
We need to trust in God to provide for us. God's name is "El Shaddai," not El Cheapo," Osteen reminds us.
John J. Alquist is a speaker, author and consultant. He and his wife own and operate Alquist Enterprises, which provides John's professional services as well as two network marketing businesses--one national, the other international.
John is a strong believer in globalism, Internet business proficiency and self-employment. He has a solid marketing management background. John's website is http://www.tell-it-well.com He has three blogs, including http://alquistauthor.blogspot.com
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